For ambitious women with full lives Automation that respects your time & your brain space

Build a business that runs smoothly -- so you can breathe again.

Boss in Balance helps busy entrepreneurs design calm, reliable systems using AI centric tools — so you spend less time juggling tasks and more time with the people you love.

Created with you in mind, and any parent or business owner who’s ready for life to feel lighter.

Technical workflows translated into plain language so you always know what’s happening and why.
Automations run on your infrastructure (or a dedicated instance) – your data, your control.
Built by a former software engineer & product leader who gets both tech and real life.
Currently best suited for: coaches, creatives, service providers, and small teams making consistent revenue and ready to reclaim their time.
Calm productive workflow
Today’s Reality Scan
Time vs Energy
🧠
You are the bottleneck for everything – DMs, invoices, onboarding, updates, follow-ups… all living in your head and scattered tools.
With automation: leads get nurtured, clients get onboarded, content is repurposed, reminders are sent – without you having to remember any of it.
🌙
Result: more protected focus time, softer evenings, fewer “I can’t drop this ball” spirals.
Automation strategy
n8n workflow design
Client experience flows
Systems for busy moms
Who Boss in Balance serves

Women who are building something real – and refuse to burn out doing it.

You’re building something real — maybe while running a household, raising kids, or the rest of life. You’ve moved past “cute idea” and into real revenue. Clients, content, kids, calendars… it’s a lot. What you need isn’t more hustle. You need your systems to mature and support you — automatically.

The Multi-Hyphenate Founder
You’re a coach, consultant, or creative who wears all the hats – marketing, sales, delivery, admin. You want automations that feel like adding a quiet, highly competent assistant, not a robot taking over your brand.
The High-Capacity Mom in Business
School drop-offs, launches, client calls, date nights, dentist appointments. You need workflows that protect your time and mental load – so nothing important slips, and you’re not up at midnight sending invoices.
The Small but Mighty Team
You’ve got a VA, OBM, or tiny in-house team. You want everyone rowing in the same direction with clear, automated processes – not six different ways of doing the same thing.
What we do

Automation that feels human, not heavy.

I blend deep technical experience with a grounded understanding of how real people actually work and live. No complicated dashboards. No over-engineered setups. Just clean, reliable workflows that quietly get things done in the background — so you can get your time and energy back.

Automation Strategy Intensive

First, I look at how your business truly runs day to day: what slows you down, what you’re carrying mentally, and how you wish your week felt. From there, I create a personalized automation plan that blends AI and the tools you already use to simplify your workload and give you back your life.

Workflow mapping Tool stack audit Prioritized automation plan

How it works: Workflow Design & Build

I build custom automations using a tool called n8n for things like identifiying and organizing your clients, incoming communications, onboarding, internal operations, any repeat tasks. Even content creation and posting. All in an environment you control — whether that’s on the cloud or your own private setup — so your data and privacy stays yours.

Custom workflows API integrations Testing & hardening

Ongoing Systems Stewardship

For entrepreneurs who want a long-term partner, I maintain, refine, and expand your workflows as your business grows. Your systems stay aligned with your success, not stuck in last season.

Monthly improvements New automation ideas Proactive monitoring
Work life balance with family
How we’ll work together

Calm, clear, and structured — on purpose.

You already have enough chaos. The process to get support shouldn’t add more. Here’s how a typical engagement flows, from first hello to “wow, this runs itself!”

1 Discovery & audit

30-minute Automation Audit

A simple conversation where we look at what’s taking your time and what must stay protected in your life — school runs, client time, creative time, downtime.

2 Blueprint & build

Customized Automation Blueprint

A clear, visual plan showing exactly what will be automated and how it all connects.

3 Launch & Refine

Build, Test, Launch

I build everything, you approve each step, and nothing feels confusing or out of your control.
Then, we walk through how it works (in plain English), and refine it as you start using it.

4 Train & Iterate

Training & Gentle Iteration

We walk through how it works (in plain English) together. Then we gently refine it as you start using it.

How your automations are hosted (and why it matters)
Data privacy License-friendly Future-proof
Tools like n8n are powerful — and they also come with real licensing rules and responsibilities around your data. I take that seriously.
That’s why I don’t put multiple clients on one shared server I own. It isn’t safe or allowed under n8n’s licensing. Instead, you get:
  • Your own n8n cloud account or
  • Your own private n8n setup in your name (at low cost)
I build and maintain the automations inside your environment — so you stay fully in control, now and in the future.
Behind Boss in Balance

Tech-savvy, human-first support for women doing a lot.

Boss in Balance is led by Martial – A former software engineer turned product, tech, and business leader.

Hi, I’m Martial.

Husband, dad, and fierce friend.

My closest friends are ambitious women balancing business and family, including my wife. I've had a front-row seat to the mental and emotional load that comes with that.

Boss in Balance is my way of helping such entrepreneurs — busy parents — get their time, clarity, and mental space -- back.

15+ years in tech & product Engineer → Product → Business leadership Automation & systems obsessed

Is Boss in Balance a fit for you?

  • You’re generating consistent revenue and ready for smoother operations.
  • Your brain is currently the “hub” for everything — and it’s not sustainable.
  • You want systems that support your life, not just your business metrics.
  • You prefer someone who speaks in normal language, not tech jargon.

If you’re a driven entrepreneur — especially one raising a family, juggling a full life, or carrying too much weight alone — your systems should be helping you, not draining you.

Let’s explore what automation could make possible for your day-to-day life. Book your short Automation Audit call, and leave with clarity — no pressure.

Request an Automation Audit
Questions, answered

FAQ

A few quick clarifications on how this all works. Still wondering something? You can always ask it on our intro call.

Will you host the automation for me?

No — and that’s on purpose. To keep your data safer and everything fully above board, I help you set up your own private, secure space for your automations. You stay in full ownership, and I design, build, and maintain everything inside your setup so it runs smoothly in the background.

I’m not “techy.” Will this feel overwhelming?

My job is to hold the technical complexity so you don’t have to. I’ll explain what matters in normal language, create simple visuals, and record walkthroughs so you and your team always know what’s happening and how to use it.

What tools do you work with besides n8n?

I often connect n8n to tools you already use: CRMs, email platforms, project management tools, payment processors, and AI services. During your Automation Audit, we’ll review your current stack and decide what stays, what goes, and what gets connected.

Do you offer one-off “fix this thing for me” work?

Occasionally, if it’s a clear, contained automation project that genuinely supports your bigger picture. Most women who work with me are better served by a small project or ongoing stewardship so we can create systems that actually stick.

Ready to start building a life where your systems carry more of the weight?

If you’re a driven entrepreneur — especially one raising a family, juggling a full life, or carrying too much weight alone — your systems should be helping you, not draining you. Let’s explore what automation could make possible for your day-to-day life. Book your short Automation Audit call, and leave with clarity — no pressure.

Short, no-pressure conversation. If we’re not a fit, you’ll still leave with at least one concrete automation idea you can implement.